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Career & Technical Education · All grades

WeWork’s Rise and Fall: A Business Case Study

This case study examines WeWork’s coworking-space business model, target market, value proposition, and relationship with SoftBank’s Vision Fund.

$5USD · Digital download

This case study examines WeWork’s coworking-space business model, target market, value proposition, and relationship with SoftBank’s Vision Fund. Students read informational passages and respond to comprehension and reflection questions about entrepreneurship, investment, workplace trends, and business risks.

5 pagesof ready-to-use material · PDF
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What you’ll teach

Clear goals. Useful learning.

  • Students will explain WeWork’s coworking-space business model.
  • Students will identify WeWork’s target market and value proposition.
  • Students will describe the role of SoftBank’s investment in WeWork’s growth.
  • Students will analyze potential benefits and risks of shared-workspace businesses.