Tourism Campaign Project: Regional Analysis and Multi-Channel Marketing
Students research regional attractions, analyze their tourism value, define a target visitor persona, and develop a compelling value proposition.
Students learn to evaluate food products using sight, smell, touch, hearing, and taste.
Students learn to evaluate food products using sight, smell, touch, hearing, and taste. The activity includes taste-test lab instructions, brand-versus-generic comparison charts, rating scales, sensory profile mapping, and descriptive vocabulary.
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