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Math · All grades

Super Bowl Ad Economics: The Cost of a Second

Students analyze the cost of Super Bowl advertising by calculating cost per second, comparing commercial lengths, and determining break-even sales.

$5USD · Digital download

Students analyze the cost of Super Bowl advertising by calculating cost per second, comparing commercial lengths, and determining break-even sales. Worked examples, guided practice, reflection prompts, and real-world product pricing make the activity practical and engaging.

4 pagesof ready-to-use material · PDF
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What you’ll teach

Clear goals. Useful learning.

  • Students will calculate advertising costs per second.
  • Students will calculate total costs for commercials of varying lengths.
  • Students will determine break-even sales quantities.
  • Students will explain why businesses invest in expensive advertising.