Tourism Campaign Project: Regional Analysis and Multi-Channel Marketing
Students research regional attractions, analyze their tourism value, define a target visitor persona, and develop a compelling value proposition.
Students reflect on diversity, equity, inclusion, and accessibility in their school or community, then research a specific initiative.
Students reflect on diversity, equity, inclusion, and accessibility in their school or community, then research a specific initiative. The resource guides stakeholder analysis, evidence gathering, action planning, impact statements, and self-evaluation.
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