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Social Studies · All grades

The Economics of NIL: Transforming College Athletics

Students examine how Name, Image, and Likeness policies changed the economic structure of college athletics.

$4.99USD · Digital download

Students examine how Name, Image, and Likeness policies changed the economic structure of college athletics. The lesson includes vocabulary, background information, a primary source, pre- and post-NIL comparisons, and real-world market calculations.

4 pagesof ready-to-use material · PDF
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What you’ll teach

Clear goals. Useful learning.

  • Students will define NIL, amateurism, endorsement, and market value.
  • Students will explain the NCAA’s 2021 NIL policy shift.
  • Students will compare pre-NIL and post-NIL economic models.
  • Students will analyze how NIL affects athletes, colleges, and other stakeholders.