Tourism Campaign Project: Regional Analysis and Multi-Channel Marketing
Students research regional attractions, analyze their tourism value, define a target visitor persona, and develop a compelling value proposition.
This worksheet introduces rage-bait, clickbait, engagement metrics, and the ways social media algorithms amplify emotionally charged content.
This worksheet introduces rage-bait, clickbait, engagement metrics, and the ways social media algorithms amplify emotionally charged content. Students analyze contrasting headlines, interpret engagement data, and identify patterns in algorithmic recommendations.
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