Tourism Campaign Project: Regional Analysis and Multi-Channel Marketing
Students research regional attractions, analyze their tourism value, define a target visitor persona, and develop a compelling value proposition.
Students explore Iowa’s geography, fertile soils, climate, farming history, corn yields, economic importance, and agricultural technology.
Students explore Iowa’s geography, fertile soils, climate, farming history, corn yields, economic importance, and agricultural technology. Includes informational text, data analysis, and questions connecting corn production to environmental and economic factors.
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