Tourism Campaign Project: Regional Analysis and Multi-Channel Marketing
Students research regional attractions, analyze their tourism value, define a target visitor persona, and develop a compelling value proposition.
Students learn how city councils make decisions, oversee departments, and allocate annual budgets.
Students learn how city councils make decisions, oversee departments, and allocate annual budgets. Reading questions, budget analysis, community-service prompts, and a creative civic responsibility task support understanding of local government.
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